Thursday 2 June 2011

Incomprehensibility of roaming data

This comes to you from a windowless meeting room in the middle of a US office block, just like all the other windowless meeting rooms. Outside it could be snowing or sunshine, as it happens it's bright sunshine with a slight breeze.

Since arriving here last night I've had a variety of SMS messages from Vodafone on my various devices. All of them slightly different and none of them readily comprehensible. My favourite is this:

From Vodafone: To let you know it's nearly midnight in the UK. If you do need to carry on using data after midnight, you'll be charged £12.75 per 25MB.

I've read this several times and I think they are saying that the current 25MB batch that I've been using isn't finished but is going to be reset because it's midnight in another timezone and that I've to buy another batch to keep using the data.

Surely at that inflated price they could afford a copy writer who could craft better messages?

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